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Behind the Screens, Hollywood Goes Hypercommercial

January 2000 •English

Hollywood movies are rapidly becoming vehicles for the ulterior marketing and advertising motives of studios and their owners, rather than entertainment in their own right. Behind the Screens explores this trend toward "hypercommercialism" through phenomena such as product placement, tie-ins, merchandising and cross-promotions. It combines multiple examples taken directly from the movies with incisive interviews provided by film scholars, cultural critics, political economists, and an Oscar-nominated screenwriter. Behind the Screens presents an accessible argument designed for school and college-age audiences-- precisely the demographic most prized by both Hollywood studios and advertisers alike. It features examples drawn from movies such as Wayne's World, Forrest Gump, The Lion King, Summer of Sam, and Toy Story.

Font Men

March 2014 •English

You've never heard of Jonathan Hoefler or Tobias Frere-Jones but you've seen their work. They run the most successful and respected type design studio in the world, making fonts used by the Wall Street Journal to the President of the United States.

The Corporation

September 2003 •English

Since the late 18th century American legal decision that the business corporation organizational model is legally a person, it has become a dominant economic, political and social force around the globe. This film takes an in-depth psychological examination of the organization model through various case studies. What the study illustrates is that in the its behaviour, this type of "person" typically acts like a dangerously destructive psychopath without conscience. Furthermore, we see the profound threat this psychopath has for our world and our future, but also how the people with courage, intelligence and determination can do to stop it.

Chun

January 2020 •German

A short documentary about Chun, who lives in Vienna.

James Joyce's 'Ulysses'

January 1988 •English

From the series "The Modern World: Ten Great Writers", this playful documentary introduces James Joyce's most famous work "Ulysses". It includes fantastic adaptations to film from passages of the novel. It also includes excerpts from a book written by Joyce's friend, the artist Frank Budgen, entitled "James Joyce and the making of Ulysses". Amongst those interviewed is author Anthony Burgess.

Franz Kafka's 'The Trial'

October 1988 •English

BBC documentary about Franz Kafka played by GREEK TV in 1990.This documentary is one of the ten films of "The Modern World: Ten Great Writers (1988)".

Saul Bass: Title Champ

October 2008 •English

Set to a bebop jazz beat, this documentary brings to life the extraordinary work of graphic designer Saul Bass, whose groundbreaking title sequences for Hitchcock's films transformed the art of movie titles. Through interviews with directors such as Martin Scorsese and Guillermo del Toro, this film reveals why Bass is still considered the medium's greatest artist.

Design ist niemals unschuldig

April 2021 •German

Immersion in a world of contemporary design in search of more virtuous practices. In Helsinki, German designer Julia Lohmann uses seaweed to create dyed garments; in Amsterdam, Marjan van Aubel creates objects powered by organic photovoltaic cells; in London, the Superflux duo develops futuristic installations to alleviate potential food shortages.

El hombre que diseñó España

February 2020 •Spanish

Graphic designer and multidisciplinary artist José María Cruz Novillo redesigned Spain's corporate image as the country transformed itself and tried to move into the future.

Art & Copy

August 2009 •English

The personal odysseys of some of the most influential advertising visionaries of all time and the stories behind their campaigns.

The Atomic Cafe

March 1982 •English

A disturbing collection of 1940s and 1950s United States government-issued propaganda films designed to reassure Americans that the atomic bomb was not a threat to their safety.

Juzo Itami: The Man with 13 Faces

January 2007 •Japanese

A documentary about the legendary Japanese filmmaker.

Letras que marcan

December 2023 •Spanish

POM Wonderful Presents: The Greatest Movie Ever Sold

April 2011 •English

A documentary about branding, advertising and product placement that is financed and made possible by brands, advertising and product placement.

Pajarito

August 2022 •Spanish

Manuel Andrade, after designing the Pumas logo, was forgotten in the history of the club. Today in the midst of poverty and his health problems, he decides to question the meaning of life.

The Majesty of Art

January 2024 •English

A movie about an artist that had a vision about art and he had expressed that in his paintings, designs, fashion designs and photography and make virtual reality exhibition and virtual reality artworks that people can enjoy and feel it.

Programming the Nation?

August 2011 •English

Programming the Nation? takes an encompassing look at the history of subliminal messaging in America. According to many authorities, since the late 1950s subliminal content has been tested and delivered through all forms of mass-media including Hollywood filmmakers Alfred Hitchcock and William Friedkin. Even our modern military has been accused of these practices in the "war on terror" against soldiers and civilians both abroad and at home. With eye-opening footage, revealing interviews, humorous anecdotes, and an array of visual effects, the film categorically explores the alleged usage of subliminals in advertising, music, film, television, anti-theft devices, political propaganda, military psychological operations, and advanced weapons development. Director Jeff Warrick makes it his personal mission to determine if these manipulative tactics have succeeded in "programming the nation?" Or, if subliminal messaging belongs in the category of what many consider urban legend.

Urbanized

September 2011 •English

A documentary about the design of cities, which looks at the issues and strategies behind urban design and features some of the world's foremost architects, planners, policymakers, builders, and thinkers.

HU

January 2012 •Portuguese

A symmetrically divided building: on one side, an important public hospital, on the other, a bewildering ruin. On the horizon, Rio de Janeiro, public health, education and Brazil’s aged modern project. Shot entirely in the monumental and only partially occupied modernist edifice of the University Hospital of UFRJ. A material metaphor of the Brazilian public sphere and its political maze. A synthesis architecturally expressed of the modernist utopia/dystopia.

The Tents

February 2012 •English

Each year, tents in Bryant Park herald New York Fashion Week, whose back story is as fascinating as the couture on the catwalk. Fashion's biggest names share the sometimes shocking, often funny rags-to-riches evolution of the iconic event.