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Point of View: A Retrospective of Joe Sedelmaier
Point of View: A Retrospective of Joe Sedelmaier

Point of View: A Retrospective of Joe Sedelmaier

More storyteller than ad man

Genres

Documentary

OverView

As one of his generation's quintessential Mad Men, television commercial director Joe Sedelmaier's work was iconic, dynamic, and instantly recognizable--some twenty to thirty years later, people are still wondering 'Where's the beef?” He turned the advertising world on its brain-damaged head by casting offbeat non-actors in still-unforgettable spots. His brilliant, frequently hysterical commercials for Wendy's, Alaska Airlines, Federal Express and others were snappy slices of cultural quirk that tapped into the Cold War-fearing, corporate workaholic zeitgeist of the '70s and '80s with a sense of humor that cracked billions of smiles, sold billions of burgers, and sped up the default rhythm of time-based media.

Others

Budget

$--

Revenue

$--

Status

Released

Original Language

English

Runtime

42 mins

Rating

0/10

Release Date

23 October 2009

Country

Cast

Joe Sedelmaier

Joe Sedelmaier

Self

Mike Plante

Mike Plante

Self

Charles Mulvehill

Charles Mulvehill

Self

John Moschitta Jr.

John Moschitta Jr.

Self

Trevor Groth

Trevor Groth

Self

Bob Garfield

Bob Garfield

Self

Cliff Freeman

Cliff Freeman

Self

Tim Delaney

Tim Delaney

Self

John Deighton

John Deighton

Self

Lee Clow

Lee Clow

Self

John E. Kelly

John E. Kelly

Self

Dick Boyell

Dick Boyell

Self

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